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create a post that summarizes Microsoft’s current strategy and looks at the different ways to assess competitive advantage

by | Jan 27, 2022 | Uncategorized

 

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Given Microsoft’s lackluster performance since 2000, the once dominant company is now in a turnaround mode. Over time, its competitive advantage turned into a competitive disadvantage, lagging behind Apple by a wide margin. Satya Nadella’s strategy is to move Microsoft away from its Windows-only business model to compete more effectively in a “mobile first, cloud first world.” Here is what I would like you to do:
Read and review Chapter 5 of the Rothaermel text paying special attention to the Chapter Case (p. 184-185), along with the M5 Content Guide.
First, create a post that summarizes Microsoft’s current strategy and looks at the different ways to assess competitive advantage discussed in this chapter.

 

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